"No man can serve two masters: for either he will hate the one, and love the other; or else he will hold to the one, and despise the other. Ye cannot serve God and mammon" (Matthew 6:24). In appearance to hold up "the Lord's day", which is not Sunday by the way according to the Bible, they then turn around and go against another principle of God -- promotion of the LGBQ+ movement. Either we serve God completely or we don't. To stand firm on closure on Sunday for "godly reason" and then do an ungodly thing, they might as well open up their stores on Sunday then. By the way, "the Son of man is Lord even of the sabbath day" (Matthew 12:8). The Lord's day is the Sabbath. Maybe having the wrong day as "the Lord's day" is what is leading to the compromise with the LGBQ+ support.